90s Grunge Fashion, the Spoiled Brat Way!
Are you a 90s chick? The 90s was a real grunge era, 90s grunge and its back for 2016
If you were just a youngster back then, or maybe not even born, then we will explain to you now what this decade was all about. We were in high school during this era, an era defined for us, by teenage angst, take that & east 17 boy band rivals and lots of underage drinking (nudge nudge , wink wink)
The 90s is however the decade which can be defined by the explosion of youth culture, in a defiant hypercolour of punk grunge fashion, which we are now seeing as a prominent fixture of the fashion in 2016! The 90s and their grunge clothes are well and truly back, and wont be fading away any time soon.
At the end of the 80s, this explosion of youth culture was influences by the acid house music explosion, which swept across the whole of the UK, wiping out everything in its road. Almost immediately the old club get up of Levi’s 501s & Dr Martens, were replaced by badass punk techno neon bright clothes & garage style baggy pants !
The banner of “one nation under a groove” became a prominent fixture, seeing all the old barriers being broken down and bringing people together. Huge crowds gathered, for illegal raves and anyone who could afford the price of a ticket, was welcome! Margaret Thatcher had declared there was “no such thing as society”, but in this period, it felt as if there had been forged , a hedonistic new society of our own.
It’s easy to forget now just how dire things were back in the 90s, but Eastern Europe was rising up, the Berlin wall had fallen and Nelson Mandela finally walked out of prison in South Africa. Although the winds of change had blown out into a gentle breeze by this had reached the UK, it still had an influence. Thatcher was finally moved out as PM, after the poll tax riots, only to be replaced by Mr grey man, John Major who simply continued with Thatchers’ more of the same austerity and blame policy.
It therefore felt like complete fate, that youth culture had burst into a defiant, rebellious, glorious technicolour.
This period could had so many defining and exciting events, like the famous cover of Face Magazine (pictured above), which was published, to celebrate the World Cup in Italy. On the cover, they featured a new, young model from Croydon (none other than Kate Moss), dressed in an Italia 90 scarf and clutching a football. Three months after, they published her again, this time however they put her in a feathered headdress and a goofy smile, in an issue to celebrate the Stone Roses’ gig on Spike Island and the wave of new bands that were hitting the scene.
That cover has since come to represent this new mood and become a symbol for the 90s!
The stylists of this famous shoot say that “Because we were all new, it was hard for us to get designer clothes [to photograph], so we’d go to markets and we’d make up fashion that we liked, We made this kind of grungy style, which made second-hand clothes really fashionable. And it was great, because people didn’t have much money anyway.”